Channel Marketing Manager (Channel Partners) - Dach Region
Zoom
Marketing & Communications
Germany · Karlsruhe, Germany · Remote
What you can expect
We are seeking a Channel-focused Field Marketing Manager to accelerate growth across Germany and Central Europe through a thriving partner ecosystem. This role is pivotal in expanding market presence, delivering impactful joint go-to-market programs, and driving measurable demand through distributors, resellers, and system integrators. You will play a key role in aligning regional strategies with global priorities while tailoring execution to local market dynamics.
About the Team
You will join an established and collaborative regional marketing team, working closely with Sales, Partner, and Technical stakeholders across Germany and Central Europe. The team operates with close cross-functional alignment, enabling fast execution. This ensures locally relevant campaigns that support strategic growth in a key region.
Responsibilities
Leading channel marketing initiatives in partnership with regional sales leadership and EMEA marketing
Developing and executing joint marketing programs with distributors, resellers, and system integrators
Managing MDF budgets while ensuring transparency, ROI tracking, and alignment with business goals
Building strong relationships with local and regional partners to drive collaboration and mutual success
Designing and implementing localized integrated campaigns aligned with German market dynamics
Driving field marketing activities including events, partner activations, and customer engagement programs
Measuring campaign performance using analytics tools and optimizing based on insights and partner feedback
Collaborating cross-functionally to align messaging, enable partners, and amplify success stories
What we’re looking for
Bring 7+ years of B2B marketing experience with a clear focus on channel marketing in tech or SaaS
Demonstrate proven success in building and scaling partner marketing programs in the German market
Possess a strong network of German marketing agencies and channel partners
Show deep understanding of SaaS, UCaaS, and collaboration technologies
Manage budgets effectively with solid experience in marketing automation and analytics tools
Apply knowledge of AI-driven marketing and campaign optimization techniques
Communicate fluently in German (native level) and English, both written and spoken
Thrive in cross-functional environments with excellent stakeholder management skills
Bring international work experience
Ways of Working
Our structured hybrid approach is centered around our offices and remote work environments. The work style of each role, Hybrid, Remote, or In-Person is indicated in the job description/posting.
Benefits
As part of our award-winning workplace culture and commitment to delivering happiness, our benefits program offers a variety of perks, benefits, and options to help employees maintain their physical, mental, emotional, and financial health; support work-life balance; and contribute to their community in meaningful ways. Click Learn for more information.
About Us
Zoomies help people stay connected so they can get more done together. We set out to build the best collaboration platform for the enterprise, and today help people communicate better with products like Zoom Contact Center, Zoom Phone, Zoom Events, Zoom Apps, Zoom Rooms, and Zoom Webinars.
We’re problem-solvers, working at a fast pace to design solutions with our customers and users in mind. Find room to grow with opportunities to stretch your skills and advance your career in a collaborative, growth-focused environment.
Our Commitment
At Zoom, we believe great work happens when people feel supported and empowered. We’re committed to fair hiring practices that ensure every candidate is evaluated based on skills, experience, and potential. If you require an accommodation during the hiring process, let us know—we’re here to support you at every step.
If you need assistance navigating the interview process due to a medical disability, please submit an Accommodations Request Form and someone from our team will reach out soon. This form is solely for applicants who require an accommodation due to a qualifying medical disability. Non-accommodation-related requests, such as application follow-ups or technical issues, will not be addressed.
#LI-Remote