Sr. Manager, Product Marketing
project44
We're Project44
Project44 is revolutionizing the freight and logistics industry by applying cutting edge technologies to automate the entire lifecycle of freight shipments including quoting, scheduling, and real-time visibility. project44’s network of APIs is capable of optimizing the shipment lifecycle, empowering companies to deliver the best customer experience possible, and provide up to date data while cutting costs along the way.
As Senior Manager of Product Marketing, you will play a pivotal role in shaping how project44 brings its solutions to market and drives growth across our global customer base. You will own the strategy and execution of product positioning, launches, and enablement programs that empower our sales teams, strengthen customer engagement, and establish project44 as a category leader in supply chain visibility.
What You’ll Do
- Craft compelling messaging & positioning that resonates with shippers, logistics providers, carriers, and partners, differentiating project44 in a competitive market.
- Lead go-to-market strategy for new product launches and feature releases, driving adoption and measurable revenue impact.
- Enable sales success by developing value-driven training, tools, and collateral that accelerate deal velocity and support upsell/cross-sell motions.
- Champion customer stories through case studies, testimonials, and thought leadership content that showcase real-world impact.
- Gen AI
- Translate complex GenAI and Retrieval-Augmented Generation (RAG) capabilities into clear customer value propositions and differentiated messaging.
- Partner with product, sales, and enablement teams to shape go-to-market strategies that highlight AI-driven automation, personalization, and content generation.
- Develop repeatable processes leveraging knowledge bases to scale content creation, sales enablement, and marketing campaigns consistently across teams.
- Evaluate the competitive landscape of AI-enabled solutions, identifying opportunities to position products effectively and drive adoption.
- Drive competitive intelligence programs, including battlecards and win/loss analysis, to arm sales teams and influence product strategy.
- Produce impactful external content such as solution guides, webinars, videos, and executive-level presentations.
- Foster alignment across product, marketing, and sales teams with processes that scale collaboration and speed to market.
- Represent project44 with industry analysts, leading briefings, Magic Quadrant submissions, and market-facing initiatives.
What We’re Looking For
- 5+ years in product marketing at a high-growth SaaS or technology company, ideally with enterprise customers.
- Proven success launching and scaling products, with a clear record of driving revenue impact through GTM initiatives.
- Exceptional communication & storytelling skills — you know how to simplify complex ideas into compelling narratives for executives, customers, and partners.
- Strong track record in sales enablement, equipping global teams with the training and collateral to win in competitive markets.
- Creative thinker and operator who thrives in fast-paced environments, balances multiple priorities, and inspires cross-functional teams.
- Curiosity and fluency in using Generative AI tools to enhance productivity, creativity, and campaign innovation.
Preferred Experience
- Background in supply chain, logistics technology, or enterprise SaaS (e.g., TMS, last mile, visibility platforms).
- Experience in pricing, packaging, and SKU creation.
- Skilled in strategic analyst engagement (MQ, Market Guides, briefings).
- Competitive intelligence expertise, including building and scaling battlecards and win/loss programs.