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Paid Search Account Manager

Lotame

Lotame

Marketing & Communications, Sales & Business Development
London, UK
Posted on Apr 10, 2026
Company description Who We Are in the UK? Spark Foundry, the Acceleration Agency. We help brands to identify, learn and respond to opportunities faster than the competition. Every client has an area of their business they need to accelerate, from short-term goals to long-term transformation. We’ve proven our approach during the most difficult year on record. Now we’re using it to provide a launchpad for their future. Come be an accelerator with us. How we accelerate Planning: an approach that works in practice rather than theory, arming planners with the ability to create cutting edge campaigns Intelligence: a suite of tools that give definitive answers to big questions, and uncovers actionable insights about real people Trading: a model built on flexibility and trusted relationships, underpinned with bold guarantees Relationships: a culture of asking challenging questions to better understand the brief – we are not a ‘yes’ agency People: a strong history of recruiting talent from diverse backgrounds and accelerating their careers Our Commitment We are diverse though our experience, people and the clients we look after - and we celebrate that diversity. Our people hold us accountable to our beliefs and via regular surveys and our grass roots D&I team, The Collective, and internal next generation board, Firestarters, we hold regular events and work continually towards generating ideas, initiatives and educating our people to ensure we are a diverse and inclusive agency. As part of our dedication to create an inclusive and diverse workforce, Spark Foundry is committed to equal access to opportunity for people without regard to race, age, sex, disability, neurodiversity, sexual orientation, gender identity or religion. Overview The Role The Paid Search Manager is responsible for all aspects of Paid Search campaign implementation and will line manage a small team of Paid Search Executives and Senior Executives. The Paid Search Manager will report into the Paid Search Account Director. Responsibilities You will be responsible for: Media planning excellence – Developing media plans that deliver on the client KPIs and that also deliver the best commercial outcomes for Publicis Media. Always ensuring that all calculations are correct. Seeking opportunities to showcase innovative approaches and proven campaign strategies to all relevant stakeholders. Test and learn – Creating test and learn roadmaps with a particular focus on robust test designs, hypotheses and measurement. Bringing innovation to your Paid Search media plans & embracing a test & learn culture across the emerging solutions in market (cookieless, retail media data). Operational excellence – Driving brilliant basics across the team, and continuously work to deliver operational efficiencies through automation and smart thinking. Proactively organising workflow and implementing a process-driven approach for the full end-to-end implementation of multiple campaign types. Working with internal teams to manage finance queries and PO tracking and ensuring that the use of QA technology is mandated to mitigate errors. PCAs - Showcasing campaign performance across leading search engines like Google or Bing by providing in depth analysis that demonstrates results and key learnings that can easily be the basis of making future campaign decisions. Awards – Identify market-leading work that has been delivered by you and your team. Proactively, track upcoming award entry opportunities and draft submissions to play your part in the Paid Search team becoming recognised for award winning work. Client contact on weekly tasks – Build strong and trusted relationships with your clients by demonstrating that you understand your client’s business inside and out. Use the time spent with clients to showcase campaign results and identify new opportunities to expand on positive learnings that drive business value. Team management – You will have a small team of Executives and Senior Executive who you are responsible for the learning & development and performance, setting and delegating by and communicating clearly and effectively. Qualifications We are looking for someone who: In-depth experience and understanding of PPC across key suppliers - Google Ads and Bing Active experience working with campaign & bid management software (SA360, Marin or Kenshoo) and hold a valid certification. Excellent prioritisation and project management skills. Proficient in Microsoft Office solutions – particularly Excel and Powerpoint. Web Analytics understanding, particularly Google Analytics or Adobe Analytics. Experience with budget forecasting and planning. Analytical thinking, mathematical skills, and attention to detail. Accurately selects key metrics and dimensions relating to the client's business and marketing success measures to report marketing outcomes. Is inquisitive about data and delivers actionable business insights. Identifies the limitations of available data and generates creative, solution-driven strategies for data usage. Has a high attention to detail when practising quality assurance and due diligence or their own work and the work of their team. Uses technology to increase efficiency of iterative work outputs. Tests new technology to determine its value for client engagements. Champions the team to use and test new technology. Will confidently present the benefits of Publicis proprietary solutions, e.g. OneSearch or other T&I products. Works collaboratively across channels, engaging appropriate colleagues when necessary. Pursues opportunities to utilise their skills outside of core role expectations. Approaches change with a mindset that seeks opportunity and growth. Good presentation skills and inter-personal relationship skills. Candidates must have the ability to communicate complicated concepts simply and effectively Ensures equal opportunities and supportive ways of working are in place for teammates with equity requirements by working with the Talent team. You will be based in White City, London. Additional information Spark Foundry has fantastic benefits on offer to all of our employees, full details of which are shared when you join. This includes the classics like Pension, Life Assurance, Private Medical, as well as Reflection Days, Shared Parental Leave, and spans initiatives: 📖 Please check out the Publicis Career Page which showcases our Inclusive Benefits and our EAG’s (Employee Action Groups). At Spark Foundry, we are proud to be an equal opportunities employer. We welcome and encourage applications from people of all backgrounds, and do not discriminate on the basis of race, ethnicity, nationality, religion or belief, disability, age, citizenship, relationship status, sexual orientation, gender identity, or any other protected characteristic. We are committed to providing a fair, accessible, and inclusive recruitment process. If you have any access needs - for example, related to disability, neurodivergence, or a health condition - please let us know. We’ll work with you to ensure the process works for you. Sharing this information will never impact your application. Guided by our values, we listen with empathy, uplift each other, take responsibility, and embrace change - building a culture where everyone feels seen, respected, and genuinely included.